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Posts Tagged ‘Yahoo Search Marketing’

Techronyms for Search

Posted by buddyscalera on May 25, 2008

In the technology business, there’s a new acronym for every new product, idea, or process. They call these “techronyms.”

Anyway, I find that mnemonic tricks sometimes help me remember techronyms and people’s names.

I wanted to share a quick one that comes up all the time when I talk with people about Google Adwords and Yahoo Search Marketing. Here’s one to help you remember the difference between Search Engine Optimization (SEO) and Search Engine Marketing (SEM).

Remember that the “M” in SEM stands for “money.” The “O” in SEO is for “zero-dollars.” That’s because SEO is free.

As I think of more techronyms, I’ll post ’em. If you’ve got any, post ’em.

Posted in Google, marketing, new media, Search, SEM, SEO, techronyms, Web Design | Tagged: , , , , , , , | 3 Comments »